J Balvin

Coming from Colombia José Álvaro Osorio Balvin, better known as J Balvin, is undoubtedly one of the most popular Latino artists of recent years. He successfully combines the tradition of Puerto Rican reggaeton with the rhythm of Colombian pop and hip-hop. From the release of the breakthrough album "La Familia" (2013)  to last year's "Vibras", he won numerous awards, including 3 Latin Grammys and 3 Billboard Latin Music Awards. He has over 50 million fans on social media, and his videos have been watched over 10 billion times in total. No wonder that with this popularity J Balvin has become one of the most sought after collaborators by the giants of modern pop. Among them were Beyoncé, Justin Bieber, Pharrell Williams, Ariana Grande, Major Lazer, Daddy Yankee, and Camila Cabello. However, thanks to his collaboration with Cardi B and Bad Bunny on „I Like It” he hit the top of the Bilboard Hot 100 for the first time.